Concept Transfer LO16817 -Opportuni-Tease # 5

Walter Derzko (wderzko@pathcom.com)
Tue, 3 Feb 1998 09:44:51 -0800

Opportuni-Tease #5 - *Concept Transfer*

[Host's Note: No real problem, but Walter's last Opportuni-Tease, in
January, was also labeled #5. ...Rick]

Opportuni-Tease is a new weekly posting designed to stimulate your
innovation thinking skills.

Brain Space routinely scans for recent breakthrough technologies, science
discoveries and research that is still in the pilot or lab stages. These
discoveries have been selected because they have the potential to "shock
your senses and challenge your conventional wisdom" and in time
dramatically change your life, career, job or business.

I think it would be useful to explore the thinking process behind the
discoveries and apply them to our own work.

Please help me in this exploration by addressing the questions below:

This week's Opportuni-Tease:
Week #5-Concept Transfer

What does Airplane Turbine Research have to do with Eye Surgery?
Nothing at first glance-sorry for the pun!

Technology originally developed by the Engineering Department at
the University of Warwick to examine the behavior of airplane
turbines is now to be used to revolutionize the way surgeons
perform a particular range of eye operations. See the Feb 2, 1998
press release at
http://www.warwick.ac.uk/services/publicity/PR/pr9h.htm

"This is a good example of "concept transfer" The cognitive process
involves 1) taking an idea or solution to an application in one field,
2) extracting the concept from the idea and 3) transferring
the concept (not the idea) into a totally unrelated discipline.
In many cases we develop a totally new opportunity window"

.............From the Opportunity Clinic (c) 1992 by Walter Derzko

1) What recent examples of "concept transfer" can you think of ?
reply-

2) What unrelated concepts did you recently transfer ?
reply-

3) How did you first make the connection ? Chance ? Serendipity ?
A formal search process ?
reply-

Your Name-

Your email-

I received this on:
name listserver-

-----------------cut and reply-------------cut and reply--------
back to
Walter Derzko
Director Brain Space
(Formerly the Idea Lab)
wderzko@pathcom.com

For information on the eye surgery procedure
contact: Professor Peter Bryanston-Cross
pbc@snow.warwick.ac.uk
+44 1203 523131
University of Warwick
http://www.warwick.ac.uk/services/publicity/PR/pr9h.htm

-- 

"Walter Derzko" <wderzko@pathcom.com>

Learning-org -- Hosted by Rick Karash <rkarash@karash.com> Public Dialog on Learning Organizations -- <http://www.learning-org.com>