External environment LO21050

Bill Braun (medprac@hlthsys.com)
Mon, 29 Mar 1999 06:49:44 -0600

Replying to LO21005 --

The external environment cannot be controled (although counter influence
may be achieved over time, e.g., advertising and lobbying) so in that
regard it is foe. Uncertainty is also fertile ground for opportunity; in
that regard it is friend.

Bill Braun

>It has always been said that the "external environment of an
>organisation is both a friend and foe for management"
>Do you agree this statement. Please comment and enlighten me.

-- 

Bill Braun <medprac@hlthsys.com>

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