Mental Models & Identity LO20915

Gavin Ritz (garritz@xtra.co.nz)
Thu, 18 Mar 1999 21:38:05 +1300

Replying to LO20897 --

Good point
In the model that I have developed, values are needs the 9 needs/values are:

Support: the need to feel supported, secure and safe
Affiliation: the need for belonging
Entitlement: the need to feel special, needs for uniqueness and to be seen and
the need to achieve
Grandness: the need to feel strong and invincible (perpetuation needs)
Abundance: the need to posses and have
Expression: the need for self-expression, liberty and freedom and autonomy
Harmony: the need for beauty, perfection and harmony (heaven on earth concept)

The above are all mental-emotional needs and some physiological
the final two are physiological and don't help to much in business

Sexuality; the need to sexual union and passion
Nourishment: the need for nourishment

the top 7 needs/values I can measure with a tool I have devised. We all
have all those needs but we really only specialise in a few. The outcome
is our primary and secondary motivators.

This gives our internal value analysis and the response model gives our
behaviours, together you get a personal indentity which is very very
unique for every person on the planet. I can more or less predict how a
person will respond with a certain set of motivators in the work context
or any context that I choose.

With the above I can also profile any nation on earth. Take my country for
instance. The clean green image: harmony needs
The All Black rugby team, grandness needs
Take Germany
perfectionism, harmony needs
Status, German engineers are called Mr Engineer, entitlement needs

Gavin Ritz
Auckland New Zealand

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Gavin Ritz <garritz@xtra.co.nz>

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