I am not sure if this technique has been debated here on LO? While any
analytic tool helps an organization to learn, the success of this one
leads to its failure.
After years running market research, I learned the importance of
respondent fatigue to quality survey results. 360's are like an MLM. they
are useful at one level. but when propagated, the effectiveness declines
rapidly.
Unfortunately their proponents who generally have no market research
experience are in heavy denial at this prospect.
Keith Cowan
kcowan@orion.GlobalDEN.com (CIS:72212,51)
--"Cowan, Keith" <kcowan@ORION.GLOBALDEN.com>
Learning-org -- Hosted by Rick Karash <rkarash@karash.com> Public Dialog on Learning Organizations -- <http://www.learning-org.com>