>I looked at the organizational charts but I don't see that the customer
>comes "first" in them exactly. I'll be the first to admit that anything
>with more than two boxes and one arrow is hard for me to follow, but I
>just didn't "see" where visually the customer came first. For example, in
>the top one, shouldn't the customer drive the arrow and not vice versa?
>(I'm hoping you'll e-mail the answer because if it's in words, I can
>follow it!).
>
>Harriett J. Robles
>hjrobles@aol.com
Dear Harriett,
Thanks for your comment. You are right, if "first" means on the top the
customer isn't first in my example. I think it is important at least to
have the customer integrated in your organizational chart.
"First" means the goal, the direction of all your actions, and this should
be your customer. In my opinion the main task for a CEO is to drive and
direct the arrow.
CEO's are not made for beeing on the top of an hierarchy only to enjoy all
the status and prestige. They have to make sure that the right arrow is
targeting at the right customers.
Symbols and mental models are very important for human actions. So be
sure to use the appropiate model for displaying the key structures of your
company. There isn't such a thing as a "right" organizational chart. You
can also put your customer in the middle of your chart and show your teams
around the customer.
Peter Pick
Homepage of Organizational Fitness
http://www.orgafit.com
Mailto:Peter.Pick@Orgafit.com
--"Peter Pick" <Peter.Pick@Orgafit.com>
Learning-org -- Hosted by Rick Karash <rkarash@karash.com> Public Dialog on Learning Organizations -- <http://www.learning-org.com>